Brand DesignerFlo Health

London 20-03-2024

We’re quite proud of our achievements…

300M+ downloads, 62M monthly users, #1 by installs in the iOS Health category, 4.9 stars on the App Store (3M+ reviews), backed by 7 VCs, annual revenue at 9 figures, and a valuation close to $1B.

We’re a growing, Series B funded HealthTech building the essential digital health partner of tomorrow to empower women, girls, and people who menstruate with the knowledge and support they need to stay well and live better.

Our cycle, ovulation and pregnancy tracking, educational content and anonymised community platform have been trusted for years by millions to help them feel more in control of their health every day.

We’re harnessing the power of data analytics and AI to build a smarter future, one where we all know our bodies better, with an aim to become the essential health partner to women worldwide. 


The Job

We are seeking a talented Graphic Designer to join our growing in-house Creative Studio. As part of a team of 10, you will collaborate closely with our brand, marketing, and growth teams to create compelling visual assets that resonate with our target audience, drive growth and effectively communicate our core message. 

This is an exciting opportunity for a passionate and ambitious designer to make a meaningful impact in the rapidly growing FemTech industry. 

Your Experience

Must have:

  • Bachelor's degree or equivalent experience in graphic design, visual communication, or a related field;
  • Proven proficiency in Figma or similar software;
  • Good understanding of design principles, typography, color theory, and layout composition;
  • Ability to work collaboratively in a fast-paced environment, prioritize tasks, and meet deadlines;
  • Strong communication and interpersonal skills, with the ability to effectively articulate and present design ideas to cross-functional teams.

Nice to have:

  • Illustration experience is a huge bonus;
  • Familiarity with the femtech industry or a strong interest in women's health and wellbeing;
  • Experience working in a startup or dynamic, fast-paced environment, demonstrating the ability to adapt to changing priorities and manage multiple projects concurrently;
  • Understanding of branding, with the capability to adhere to brand guidelines while infusing innovative and creative elements

What you'll be doing

You'll be responsible for:

  • Developing creative concepts for a variety of communications spanning social, growth and performance marketing;
  • Collaborating with copywriters and motion designers to create cohesive and engaging work
  • Work closely with the Senior Creative and wider Creative Studio to ensure visual excellence across all platforms and channels;
  • Striking a balance between performance led creativity and maintaining brand consistency;
  • Understanding the critical metrics impacted by design decisions and iterate creatively;
  • Contributing creative ideas in brainstorming sessions to enhance overall design quality.
  • Stay up-to-date with industry trends and best practices in graphic design and branding to continuously improve the quality and effectiveness of our visual assets.

Salary Range: 
UK - ₤50,000 - ₤56,000 gross per year.

Ranges may vary depending on your skills, competencies and experience.

#LI-YY1 #LI-Hybrid 


People perform better when they’re happy, paid well, looked after and supported. 

On top of competitive salaries, Flo's employees have access to:

  • A flexible working environment with the opportunity to come into the office and work from home
  • Company equity grants through Flo’s Employee Share Option Plan (ESOP)
  • Paid holiday and sick leave 
  • Fully paid female health and sick leave, in addition to holiday and regular sick leave
  • Workations - an opportunity to work abroad for two months a year
  • Six months paid maternity leave, and one months paid paternity leave (subject to qualifying conditions) inclusive of same-sex and adoptive parents
  • Career growth, progression, and learning development resources
  • Annual salary reviews
  • Unlimited free premium Flo subscriptions
  • A whole host of other benefits (health/pension/social schemes)


Our Culture

We’re problem solvers, we’re adaptable, we’re empathy driven and results led. 

People here like working in a fast-paced, multi-national, multi-cultural and ever changing environment. Everyone has an impact on a powerful mission, and is happy to roll their sleeves up to ideate solutions and put them in place. Being part of a  growing business means that sometimes it's not easy and we work hard, but our mission is always at the forefront of what we do. 

Diversity, Equity and Inclusion

The strength of our workforce is in the diverse backgrounds of our employees, and Flo is committed to applying its equal opportunities policy at all stages of recruitment and selection. This means recruitment and selection of talent into Flo Health companies is only based on individual merit and qualifications directly related to professional competence. Shortlisting, interviewing, and selection will always be carried out without regard to gender identity or expression, sexual orientation, marital or civil partnership status, color, race, nationality, ethnic or national origins, religion or beliefs, ancestry, age, veteran status, mental or physical disability, medical condition, pregnancy or maternity status, trade union membership, or any other protected characteristics.

By applying for the above role, you confirm that you have reviewed our privacy notice for job applicants: 


Applications are now closed