Marketing Executive - Demand GenerationDoctify

London, England, United Kingdom 14-07-2023
HealthTech

Description

About The Role

As we continue to grow globally, we are currently looking for a Marketing Executive to join our team and contribute in driving demand generation.

You will be responsible for developing and executing integrated campaigns across paid and organic, whilst remaining aligned with the marketing plan, market trends, and insights.

Our Mission

Would you agree that our health is the most precious thing we have? And that each patient should be empowered to make confident decisions on their healthcare? Well, we aim to be the first healthcare review platform trusted by patients and healthcare professionals globally.

Our mission is to help over 100 million patients by 2025. If this sounds like a mission you would like to be a part of, then apply now!

We’re Doctify

We’re a leading global healthcare review platform, empowering patients to make confident and informed decisions on their healthcare, having helped more than 50 million patients to date.

In early 2023 Doctify secured an additional $10m in a growth round led by Beringea, the transatlantic venture capital firm. The round will help Doctify accomplish our mission to help over 100 million patients by 2025.

The funding, which brings total investment in Doctify to more than $29m, will be used to accelerate growth in key international markets, invest in groundbreaking product enhancements, and expand our global team.

We’re a team of over 100+ passionate people across 5 countries on a mission to leave no patient left unheard!

https://www.doctify.com/uk/about/doctify

You’ll Be Responsible For

  • Creating compelling email marketing campaigns that share value through promoting high-value content, to drive engagement and conversions.
  • Collaborating with the sales team to develop and implement effective messaging for different stages of the sales funnel through Hubspot; ensuring consistently with our vision, values and brand.
  • Building market and vertical specific content to increase conversion rate on outreach
  • Ensuring smooth execution of campaign development, implementation, results, and follow-ups.
  • Providing clear and effective campaign briefs to ensure alignment with sales.
  • Analysing and reporting on marketing initiatives and performance, and presenting back to key stakeholders within the business.
  • Managing and coordinating campaign plans to time and on budget.

About You

You will have:

  • A minimum of 3 years’ experience in Marketing, with a focus on demand generation.
  • Proficiency with CRM systems such as HubSpot and Salesforce.
  • A proven track record of developing and executing marketing campaigns that drive demand generation.
  • Strong analytical and data-driven decision making skills.
  • A creative mindset and an open mind when it comes to the changing environment a scale-up can sometimes bring.
  • Experience in B2B technology or SaaS is preferred but not required.

What we offer 💯

At Doctify we are committed to providing a truly memorable and transformative experience on your career journey. Some of our benefits, perks and ways of working include: (some benefits many very based on country or location)

Setting you up for success

Competitive compensation package

3mo Doctify & team-specific onboarding

Continuous learning sessions, training programmes and self-development (‘Doctify’s Healthcare Heroes’, ‘Learn from Leaders’, soft-skills, career expertise, etc.)

Transparent internal mobility opportunities and career paths for professional hyper-growth

Pension scheme with employer contributions (Statutory - under review)

Holiday and Flexibility 🌴

28 days annual leave: 25 days leave + 3 days off between Christmas and New Year (plus bank holidays) + 1 day annual leave for each year of service after 1 year (up to 30 days)

4 weeks remote-working to be used throughout the year (within 3 hours of your local HQ)

Hybrid-working, flexible-working hours, remote-working

Enhanced Parental leave

2 weeks Pet-ernity leave offering work from home or flexible working hours to welcome and train your furry friend

Uniquely Doctify 🌿

Doctify Daily to come together as a team 15 minutes a day to share, connect and learn

Weekly Wellness Wednesday inspiration & quarterly wellness coaching (Nutrition workshops & cooking demos; guided meditation sessions; even tai chi and dynamic stretching!)

Monthly all-team events held virtually keeping you connected to the team across the globe

Monthly Impact Awards (People’s choice to celebrate one another - you get a cool hoodie too!)

Quarterly team socials by region (Hosted by our ironically named Fun Police, always on the beat for a good time!)

Culture of meaningful connections join our sponsored team clubs & sports activities, as well as our Green Committee who are dedicated to making Doctify a better-for-the-world business

Employee referral scheme £700 or the local equivalent for each successful employee referral hired

Our Commitment To Diversity, Equity, Inclusion & Belonging 💙

Diversity, Equity, Inclusion and Belonging. They’re more than just buzz-words for us. Our commitment to these values is steadfast and they are an integral part of how we create what is Uniquely Doctify in our ways of working, policies and processes, building our teams and ultimately, bringing our mission to life.

We are a global company with people from all around the world and we believe that different perspectives and an inclusive and fair environment will help generate better ideas, supporting us on our journey to being a force for good and improving patient care for all.

We will always embrace uniqueness - so bring your whole self to Doctify!

More about Doctify

Doctify was launched in 2015 by Stephanie Eltz and Suman Saha, who met as trainee surgeons, to address the lack of a trusted or transparent online platform for patient reviews. While the likes of TripAdvisor, Trustpilot, and Glassdoor had enabled consumers around the world to search easily for verified feedback on products, services, and experiences, this model had yet to cut through in global healthcare.

We are a global healthcare review platform, empowering patients to make confident and informed decisions on their health and social care.

Backed by transatlantic venture capital firm, Beringea, leading European investment funds Amadeus Capital Partners, Keen Ventures as well as investors such as Sir John Hegarty (founder of Saatchi & Saatchi), and Tom Teichmann (early investor in Lastminute.com, Notonthehighstreet.com, Made.com and Simba Sleep).

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