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CRM Marketing Manager
Location: London (Oval), United Kingdom
Type: Full-time
Salary: £40,000- £45,000
About us
About us Zen builds and scales online marketplaces which revolutionise the way organisations manage short and long term recruitment needs. In 2017 we launched Zen Educate, an online platform that has saved UK schools over £2M to date in supply teaching and recruitment costs.
Using our platform, schools have access to hundreds of profiles of fully vetted teachers, who they can book at a click of a button or arrange an interview with.
We are well-funded by high-profile investors and are led by start-up veterans behind two of London's most prominent tech companies.
Your chance to make a difference
This is your chance to join a high growth tech startup on the ground floor. As an early employee you will play a significant role in the development of Zen Educate and have the opportunity for rapid career progression and learning.
What you would be doing
-Own the CRM and lifecycle strategy, including user segmentation and optimising user journey
-Own key marketing channels including CRM and in-app messaging for both sides of the marketplace (schools and supply teachers)
-Responsible for planning and roadmap of the end-to-end CRM lifecycle including segmentation of customers
-Monitor performance data for marketing mails and work closely with product on automated product emails
-Setup and run A/B tests to identify new ideas and improvements in our messaging campaigns and landing pages
-Ensure all our CRM systems are up-to-date, support integration of new triggers and closely monitor our deliverability (monitor performance relative to bounces, junk filtering etc).
-Measure and report on the impact on CRM metrics and campaign reporting. Use data to inform future campaign planning.
Our ideal candidate
-3+ years of demonstrable excellence in marketing roles
-Experience in marketing or growth hacking
-Growth mindset – dedicated to growing your skills as a professional and ready to step into owning an entire marketing channel
-Passion for the education sector and commitment to the company’s success
-Strong bias to action
-Knowledge of a variety of marketing areas including content marketing would be a plus
What's in it for you?
-Work that you want to talk about
-Competitive salary
-Ownership in the company
-25+ days of holiday (increases with tenure)
-Life Insurance
-Health Insurance
-Electric Car Scheme
-Cycle to Work Scheme
-Central London office with perks like fresh fruit, bike parking, showers and an on-site gym and café
-Fun-loving, tight-knit team solving a problem that makes a difference
Interested in finding out more?
To find out more email a CV and 1 paragraph on why you would be a great fit to chloe@zeneducate.com