Regional Marketing AssociatePiclo

London 07-06-2023

About Piclo

The climate crisis means that now, more than ever, we need to act. Here at Piclo, we believe we are not powerless against climate change and are focused on enabling the transition to a decarbonised future. Our team is on a mission to make our energy systems smart, flexible and sustainable.

We’re hiring a Regional Marketing Associate to work alongside our friendly team of software engineers, product managers, designers and more that are at the forefront of transforming the energy sector.  

Who we are looking for 

We’re looking for a Regional Marketing Associate to join our Marketing & Communications team.  This role requires someone with a good understanding of B2B marketing techniques including email marketing, social media marketing (LinkedIn) and events management (webinars and in-person). 

You will need to be able to work independently on a variety of projects which may sometimes have tight deadlines and have a positive, friendly and let’s-get-stuff-done attitude.   You will also have good planning and organisational skills to plan your work and good communication and collaboration skills to make sure the right people are involved on projects you are working on. A passion for the energy sector, decarbonisation and a net zero future and experience working for a Software-as-a-Service (SaaS) company would be a bonus.

About you

Our ideal candidate meets many - but not necessarily all - of the below criteria:

  • 2 years B2B marketing experience 

  • Experience using CRM systems (Hubspot, Salesforce)

  • Experience using direct email tools like Hubspot, MailChimp etc

  • Excellent copywriting skills for website, email and social media

  • Good eye for branding and design

  • Team player who enjoys working collaboratively across multiple teams

  • Able to handle multiple priorities simultaneously

  • Enthusiastic and positive attitude 

  • Proactive and showing initiative when new projects come on board

  • You are an incredibly motivated and organised person. You enjoy the process of prioritising work and setting timelines while collaborating with cross-functional teams.

  • You’re resourceful, resilient, and flexible, and will help clear the path for everyone to do their best work.

  • You are an excellent communicator who can build relationships with teammates from different disciplines, making sure that everyone is clear about what’s required of them.

  • You are confident and well adept in communicating and collaborating with external clients.

  • You’re fluent in English, even if it’s not your first language.

Also desirable:

  • Basic level knowledge of the UK electricity market, structures and key players

  • Experience in scale-up environments.

  • You are motivated by Piclo’s mission to make our energy system smart, flexible and clean. 

  • You are naturally empathic and are always mindful of the humans who use and benefit from your work. 

About the role

You will be an essential part of the marketing team delivering on an ambitious marketing strategy to support the rapid growth of the business. You will support the day-to-day marketing activities in our largest market - UK & Ireland working with the UK regional team on supporting our established client base of System Operators (SOs)  and Flexibility Services Providers (FSPs) across the year and particularly during peak activity periods when competitions are live.  As we are rapidly scaling into multiple markets, you may also be called upon to support competition communications and events in other  regions including Italy, Portugal and the US.

Responsibilities will include the following:

Email Marketing

  • Newsletter: Create, send and manage our regional Community Newsletters to our registered FSPs via Hubspot (UK & US ). This includes copy development and sourcing content from across various teams and laying it out in Hubspot our CRM and email tool

  • Special campaigns: Work with the Sales and Marketing teams to run special campaigns to engage and recruit new clients and users. 

  • Database: Ensure that our marketing lists on our CRM database are clean and up-to-date working with Sales, Business Development and Customer Success.

Events and Webinars

  • Webinars: Support engagement work of regional teams in setting up and running webinars on behalf of us and our clients.

  • Events: Support the sales, regional and marketing teams in the running of in-person events both organised by Piclo and external exhibitions. This includes but is not limited to - researching new event opportunities, coordinating stand bookings, pass bookings, speaker engagements, catering, registration and day-to-day comms. 

Press & Social Media

  • PR & Media: Work with the Senior Marketing Manager and our PR consultants on key press announcements around UK client milestones/successes

  • Social Media: Work with our Content & CommunicationsManager to plan and schedule future posts to support the engagement work of the UK & I team

Additional duties

  • Case Studies: Support the Content & Communications Manager in the creation of a Case Study library and client success stories and testimonials

  • Website: Support Customer Success team in ensuring help articles are up to date and follow the Piclo’s messaging tone and structure.

  • Recruitment marketing: Support the HR team in recruitment marketing. 

  • Training: Make time to undertake training to develop a deeper understanding of the energy sector and the Piclo marketplace

What we can offer 

  • £28-35k, with the ability to participate in the success of the company through its share option scheme

  • 25 days holiday (plus Bank Holidays)

  • 35 hour week - with flexible working hours (within core business hours)

  • Hybrid working - we aim to have team days in our London office weekly.

  • Life Assurance, Income Protection and private Healthcare with Vitality (medical history disregarded)

  • A monthly expense budget for the extra kit or tools you might need to get your job done to the best of your abilities at home 

  • Annual allowance to spend on professional development

  • Regular off-sites, where the whole company gets together

  • A super welcoming, supportive, collaborative and transparent culture where the priority is to help shape your role to find the best balance between what we need as a business and your career progression plans.

Who we are

Founded in 2013 by Andy, Alice and James, we are a quickly growing team of 60+. Backed by Future Energy Ventures (FEV) and Clean Growth Fund (CGF), followed by existing investor Green Angel Syndicate and new investors Toshiba Energy Systems & Solutions (Toshiba ESS), Sustainable Future Ventures (SFV) and Japan Energy Fund (JEF), Piclo is a tech company poised to disrupt the way that electricity grids are run worldwide.

Piclo Flex  is the leading independent marketplace for energy flexibility services, enabling system operators (such as National Grid ESO, UKPN and a growing number internationally) to source energy flexibility from flexible service providers (e.g. electric vehicles) during times of high demand or low supply.  

Piclo currently provides flexibility services in six global markets:  in the UK, Ireland, Italy, Portugal, Lithuania and in the United States in New York State. Aside from its leading position in the UK, Piclo has a growing presence in Europe and the USA.

We know “flexibility” can be quite complex to understand at first, here’s a short video that explains “what are flexibility services?


Our team welcomes everyone to work together on our mission. We are all in this together after all. We don’t believe that anyone should be discriminated against for any reason, be that age, nationality, gender, race, sexual preferences, religious beliefs, political leanings or disabilities. We welcome diversity among our colleagues and see it as important that everyone is supported and comfortable working with us. Piclo is expanding internationally, so English doesn’t have to be your first language, but we would like you to be fluent.

How to apply and interview process

To apply, email with ‘Regional Marketing Associate’ in the subject line (or click the Apply button below) and tell us about your skills and experience, and why you think you’d be a good fit for this role. 

Please include either a copy of your CV, the URLs for your personal site or Linkedin profile, as well as URLs to any relevant public repositories that might support your application. Please note that, at this stage, we’re more interested in hearing why you think you’re a good match for us and the role. 

We conduct interviews in three stages

  1. Introductory call: we’ll invite you for a short video call to discuss your experience and what you’re looking for in your next role. 

  2. Challenge: If successful, applicants will be invited to complete a challenge relevant to the skills required in your role

  3. Final interview: if successful, applicants will then be invited to a final, in-depth interview to meet additional members of the team.



Applications are now closed