Senior Channel Marketing ManagerPromethean

United Kingdom 08-06-2023
EdTech
At Promethean...

We're on a mission to transform the way people learn and collaborate around the world. For over 25 years, we've been empowering educators, innovators, and business leaders with our award-winning interactive displays and software solutions that transform learning and workspaces into connected, creative environments.

Our company is rooted in our values, igniting a culture that fosters collaboration and innovation, as well as promoting an inclusive environment. As a global leader in edtech, we are also passionate about four key areas where we can make a difference: growing access to technology for underserved communities, encouraging our employees to take an active role in improving our world, promoting diversity and inclusion, and reducing our carbon footprint. Discover more about our corporate social responsibility initiatives.

As a member of #TeamPromethean, you'll have the opportunity to change lives with technology and directly impact education and the workplace for countless people every day. If you're passionate about education, collaboration, and making a positive global impact, we want to hear from you. Join us on our mission to transform the world, one student, one teacher, and one community at a time.

The Sr Program Manager, Channel Marketing is responsible for developing and delivering channel content and campaigns that extend awareness for our solutions through channel partners and channel sales teams.

As well as driving the delivery of channel programmes in the UKI and ANZ regions. They are chartered with building processes for channel engagement and channel-led demand generation. 

Responsibilities

    • In collaboration with the global channel marketing team and local sales team, develop quarterly and yearly marketing plans built to increase partner awareness and drive demand.
    • Define, build, and implement strategic channel marketing programmes to increase awareness, and drive revenue and support in the UKI and ANZ.
    • Publish campaign plans, consolidate calendars and manage budgets.
    • Establish email nurture campaigns to support the growth and retention of channel partners.
    • Support channel partner marketing activities via the MDF programme built to expand knowledge, partner retention and advocacy. Including establishing a process for tracking and reporting on that activity.
    • Research, choose, craft and lead live, virtual and hybrid channel partner events to be included as tactics in the overall marketing mix, and ensure there is a cohesive pre-event, at-event and post-event strategy to increase engagement and response rates.
    • Forecast, measure, analyse and report on the impact of programmes and events.
    • Work closely with third parties such as distribution marketing teams to build and drive marketing plans and external agencies to ensure consistent and relevant messaging
    • Lead resources on the Partner Portal and evaluate levels of engagement with content.

Skills & Experience:

    • 5 + years of experience
    • Knowledge of Salesforce, Pardot, Vidyard, and WordPress or similar advantageous
    • Experience in the Ed Tech space is an advantage but not crucial.
    • Innovative, resourceful, and creative program management.
    • Ability to make recommendations based on insight, experience, and data.
    • Possess experience working with channel sales, running events, and marketing campaigns.
    • Experience and/or knowledge of content marketing strategies. 
Promethean is honored to be an equal opportunity workplace. We realize that by creating teams rich in diverse thoughts and experiences, our people, company and customers are free to thrive. We are committed to providing equal employment opportunities regardless of race, color, national origin, religion, creed, genetic information, sex (including pregnancy, sexual orientation or gender identity), age, marital status, disability, military or veteran status; or any other protected classifications or characteristics under applicable local laws.  

In addition, Promethean values privacy and the protection of personal information. For information regarding personal information we collect and our use of such data please see our privacy policy: https://bit.ly/2I83hwP

Please contact recruiting@prometheanworld.com if you have an accessibility request at any point during the hiring process.

#Promethean #EdTechJobs 
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