Marketing ManagerRaspberry Pi Foundation

Marketing Manager
Location: Cambridge, UK or hybrid with weekly travel to Cambridge

Salary: £40,000 – £44,000 p.a. full-time equivalent, dependent on experience
Basis: Permanent; full-time, part-time or flexible
Eligibility: You must be eligible to work in the UK

The role

We’re looking for an experienced Marketing Manager to join the Foundation's Communications and Marketing team to lead the development and delivery of marketing campaigns. You will work across the organisation on a range of products, with a particular focus on growing their reach and impact globally.

The ideal candidate will have the ability to develop and implement strategic and tactical campaigns. You will work with international agencies and freelancers, as well as our regional teams and international partners, to promote our products to teachers and learners. Reporting to the Senior Marketing Manager, you will work closely with colleagues across the Communications & Marketing team.

You will be passionate about ensuring all our campaigns start with clear objectives and audience needs, and you’ll love evaluating the results and ROI to make improvements each time. You’ll be creative and enjoy taking ideas from concept through to execution. A natural project manager and team player, you’ll be responsible for content planning, and you will support colleagues with their task pipelines and prioritisation. You’ll be highly collaborative and personable, and you’ll have a great eye for detail.

We strive to make the Foundation a place where talented people who care about our mission can do the best work of their careers. We have a flexible and collaborative approach to all aspects of our work. If you’re the right person for the job, we’ll make it work for you, and you can be confident that you’ll be working with an exceptional team.

Responsibilities

• Oversee the development and implementation of marketing plans to grow the global reach and impact of our products, ensuring that the plans are well understood across the organisation and tailored to different markets
• Identify, brief, and manage international marketing agencies and freelancers
• Manage projects and stakeholders, working closely with teams across the organisation and with partners
• Collate and analyse data to measure campaign success
• Ensure consistent implementation of our brands across key touch points
• Manage marketing campaign budgets

Experience and personal attributes

We recognise that everyone has the potential for growth, and we welcome applications from candidates who can demonstrate that they have some, but not all, of the experience and personal attributes listed here.

• A marketing or relevant business degree, and/or professional marketing qualification
• Experience of designing, developing, and implementing international marketing campaigns within at least two organisations
• Experience of working across multiple regions, localising content, and managing international agencies
• Experience of working across all marketing disciplines and channels, and a comprehensive understanding of social media platforms
• The ability to analyse and interpret data to evaluate campaign success and ROI, and make recommendations for improvements
• Excellent written and verbal communication skills, including presentation and copywriting skills
• Outstanding project management skills
• The ability to work under pressure and to prioritise key tasks

• Experience of working in education and/or for a charity

About us

The Raspberry Pi Foundation is a UK-based educational charity with the mission to enable young people to realise their full potential through the power of computing and digital technologies.

Established in 2008 and first known for our product — the wildly successful Raspberry Pi computer — the Foundation has developed education programmes, learning experiences, and products that are helping millions of young people learn vital new knowledge and skills

Through Code Club and CoderDojo, we support the world’s largest network of free informal computing clubs for young people. Tens of thousands of educators have taken our online courses, and millions of people use our free online learning resources. To deepen our understanding of how young people learn about computing and how to create with digital technologies, we conduct academic research, and we use that knowledge to increase the impact of our work and advance the field of computing education.

Across all of our work, we work hard to engage young people who come from backgrounds that are traditionally underrepresented in the field of computing or who experience educational disadvantage. We work all over the world, with teams based in the UK, Ireland, North America, and India, and partnerships with mission-aligned organisations in over 40 countries.

We are at the forefront of the global movement to help young people learn about computing and digital making. You can read more about our mission, values, and goals in our Annual Review 2022 and our Strategy 2022–2025.

Benefits

In addition to competitive salaries, we offer a range of benefits for all of our colleagues, including:

• 25 days’ annual leave initially, growing to 30 days after five years service
• Company-wide close down for 3 days at the end of the year
• Generous company pension scheme with 8% employer and 4% employee contributions
• Private healthcare
• Life assurance and long-term illness insurance policy
• Investment in professional development and learning
• Flexible work hours as needed, to fit around childcare or other commitments
• Generous family leave policy
• Cycle-to-work scheme and season ticket loan

Timetable for applications
Closing date: Monday 30 October 2023, 9.00am GMT
Phone screen: Week commencing 30 October 2023
First-round interview: Week commencing 6 November 2023
Second-round interview: Week commencing 13 November 2023

We are committed to safeguarding and promoting the welfare of children and young people, and we expect all staff and volunteers to share this commitment. If successful in the selection process, you will be required to undergo a background check to confirm that you are a suitable person to work with children. Further background checks will be made at regular intervals thereafter.